Communications Business Partner
Job description
In this pivotal position, you will develop an expert understanding of the minister’s priorities, intent and approach, ensuring the full breadth of HMRC Communications is aligned behind them. You will commission, coordinate and mobilise the right parts of HMRC Communications to deliver coherent, highquality support that reflects both ministerial intent and HMRC’s strategic and operational objectives.
Person specification
You will work daily with XST’s private office and special advisers, ensuring they have a single, authoritative route to call on wider support from the HMRC Communications team.
Act as the central link between XST’s office and HMRC Communications, interpreting ministerial intent and ensuring it is fully understood and actioned across the directorate.
Commission support from the relevant specialist teams Press, Digital, External Affairs, Internal & Change, Strategic, Brand & Campaigns, Compliance, Customer, and Policy Comms ensuring each plays its part in delivering a coherent, strategic offer to the minister.
Ensure HMRC Comms collectively contributes to an integrated grid /forward plan that meets the minister’s intent focusing not only on what we deliver but also how, ensuring activity lands in the spaces where real citizens consume news and information.
Drive a citizenfacing approach to communications aligned to ministerial priorities, identifying and shaping opportunities across digital platforms, communitylevel channels, and trusted intermediaries alongside traditional media handling where necessary.
Provide proactive, highquality strategic advice to the minister and his office on communications opportunities, risks, and how HMRC can best support his priorities and engagement approach.
Strengthen collaboration between HMRC and HM Treasury communications counterparts, ensuring alignment of narrative, timing and messaging.
Lead virtual teams across the Communications Directorate, creating clarity of roles, expectations and delivery standards for all XSTrelated activity.
Champion a culture of insightdriven communications, ensuring that the XST-led communications portfolio is evaluated, learning is embedded, and activity continuously improves.
Essential Criteria
Desirable Criteria
Mae’r wefan hon yn defnyddio cwcis.
Rydym yn defnyddio cwcis i bersonoli cynnwys fel argymhellion swyddi, ac i ddadansoddi ein traffig. Rydych yn cydsynio i’n cwcis os ydych yn clicio "Rwy’n Derbyn". Os byddwch yn clicio ar "Nid wyf yn derbyn", yna ni fyddwn yn defnyddio cwcis ond efallai y bydd gennych brofiad defnyddiwr dirywio. Gallwch newid eich gosodiadau trwy glicio ar y cysylltiad Gosodiadau ar frig y ddyfais
Mae’r cwcis hyn yn angenrheidiol er mwyn i’r wefan weithredu ac ni ellir eu diffodd yn ein systemau. Fel arfer, dim ond mewn ymateb i gamau a wnaed gennych sy’n gyfystyr â chais am wasanaethau, megis gosod eich dewisiadau preifatrwydd, mewngofnodi neu lenwi ffurflenni. Gallwch osod eich porwr i’ch rhwystro neu eich rhybuddio am y cwcis hyn, ond ni fydd rhai rhannau o’r wefan yn gweithio wedyn.
Mae’r cwcis hyn yn ein galluogi i gyfrif ymweliadau a ffynonellau traffig fel y gallwn fesur a gwella perfformiad ein gwefan. Maen nhw’n ein helpu ni i wybod pa dudalennau sydd fwyaf a lleiaf poblogaidd a gweld sut mae ymwelwyr yn symud o gwmpas y wefan. Os na fyddwch yn caniatáu’r cwcis hyn, ni fyddwn yn gwybod pryd rydych wedi ymweld â’n gwefan, ac ni fyddwn yn gallu monitro ei berfformiad.