Job holder will lead HMRC's creative services team and be responsible for the delivery of creative solutions that support our biggest campaigns and operational priorities in support of the HMRC vision and strategy.

Job holders in this grade will carry out a range of activities across communications professional disciplines to support efficient running of the directorate. This may involve being deployed across any of the communications teams and functional areas to support emerging priority work.

Person specification

Key Responsibilities

• Strategy development: Develop and implement the Department's creative services strategy, ensuring it supports delivery of the Communications and Guidance Strategy and key organisational priorities.
• Project management: develop and provide oversight of the creative process for multiple projects and campaigns, successfully delivering large, complex content projects, as well as several small to mid-size projects on time. Continuously improve processes and ways of working.
• Stakeholder management: Manage senior stakeholder relationships at all levels, developing a collaborative environment in the development of creative solutions that fosters continuous improvement.
• Commercial management: Ensure we have the right agencies in place to support delivery, effective contract management, tracking quality and budget management etc. Ov ersee the creative campaigns and assets produced by agencies, ensuring timely creative input and optimal processes.
• Leadership: Lead the team, creating an environment inspiring collaboration, creativity, and development. Manage the team to deliver high quality, cost effective and timely outputs.
• Brand management: Support the Design Manager and Brand Team to develop and maintain the Department's brand guidelines, increasing awareness and ensuring that they are being used correctly across the Department.
• Innovation and best practice: Keep HMRC at the forefront of best practice in creative strategy in a way that delivers value and drives innovation. Work with the Design Manager and colleagues across HMRC and cross Government to explore the timely and safe use of emerging technology such as Artificial Intelligence.

Key Deliverables / Portfolio

• Work with the Strategic Communications planning team and portfolio leads to develop the annual delivery plan for Creative Services .
• Create and maintain a planning roadmap/critical path, including sign-off processes, for the creative services team, aligning with the strategy and providing creative capacity for emerging demands.
• Deliver communications support, particularly for complex communications, to ensure teams understand how to make the best use of creative solutions to achieve their objectives.
• Develop and embed a service offer, communicating the team's purpose, vision and delivery commitments to the organisation.
• Build, manage, coach and develop high-performing teams, delegating as appropriate.
• Set high standards for creative assets across HMRC, considering the needs of the client fully and co-creating creative solutions.
• Work with representatives from the business and wider government to identify and implement creative solutions to achieve business objectives.
• Develop a clear understanding of major HMRC programmes and the role of creative services in delivering them.
• Support the team to innovate, pilot and drive new creative approaches, learning from and adopting industry best practice.

Essential Criteria:

• Strong background in leading in-house or agency creative services teams.
• Strong commercial understanding.
• Strong interpersonal skills including working at pace between teams, departments and organisations to reach a common goal.
• Strong, demonstrable leadership experience.
• Stakeholder management experience.
• Proven experience in implementing efficient workflows for complex integrated campaigns.

Desirable Criteria:

Degree in relevant subject such as Graphic Design or equivalent academic or professional experience.

Additional Security Information

Please note that if you are appointed to 100 Parliament Street, as a condition of working in this location you will be required to obtain Counter Terrorist Check (CTC) level clearance. To obtain this level of clearance, you will normally need to meet the minimum UK residency period, which for CTC is 3 years UK residency prior to your vetting application.

You may not be able to start in the location until clearance is granted. If you have any questions about this residency requirement, please speak to the vacancy holder for this post.

Behaviours

We'll assess you against these behaviours during the selection process:

• Leadership

Benefits

Alongside your salary of £68,966, HM Revenue and Customs contributes £19,979 towards you being a member of the Civil Service Defined Benefit Pension scheme. Find out what benefits a Civil Service Pension provides.

HMRC operates both Flexible and Hybrid Working policies, allowing you to balance your work and personal commitments. We welcome applications from those who need to work a more flexible arrangement and will agree to requests where possible, considering our operational and customer service needs.

We offer a generous leave allowance, starting at 25 days and increasing by a day for every year of qualifying service up to a maximum of 30 days.

• Pension - We make contributions to our colleagues' Alpha pension equal to at least 28.97% of their salary.
• Family friendly policies.
• Personal support.
• Coaching and development.

To find out more about HMRC benefits and find out what it's really like to work for HMRC hear from our insiders or visit Thinking of joining the Civil Service

Things you need to know

Selection process details
This vacancy is using Success Profiles (opens in a new window), and will assess your Behaviours and Experience.

How to Apply

As part of the application process, you will be asked to provide the following:

• A name-blind CV including your job history. Your CV should cover your job history and will be scored against the roles and responsibilities outlined in the advert.
• A 500-word personal statement assessed against how you meet the essential criteria listed.

Further details around what this will entail are listed on the application form.

We acknowledge that AI can assist you in your application. Find our guidelines here.

Sift

At sift your CV, and your Personal Statement will be assessed, with the successful candidates being invited to interview.

We may also raise the score required at any stage of the process if we receive a high number of applications.

Interview

During the panel interview, your experience will be assessed, and you will be asked behaviour-based questions to explore in detail what you are capable of.

Interviews will take place via video link. Sift and interview dates to be confirmed.

Eligibility

Please take extra care to tick the correct boxes in the eligibility sections of your application form. We understand mistakes sometimes happen but if you contact us later than two working days(Monday-Friday) before the vacancy closes, we will not be able to reopen your application for you. If you do make a mistake with your eligibility form, please contact us via: unitybusinessservicesrecruitmentresults@hmrc.gov.uk - Use the subject line to insert appropriate wording for example - 'Please re-open my application - 384358 & vacancy closing date 15/01/2025'.

To check that you are eligible to apply for this role, please review the eligibility information before submitting your application .

Reserve List

A reserve list may be held for up to 12 months from which further appointments may be made for the same or similar roles - if this applies to you, we'll let you know via your Civil Service Jobs account.

Merit List

After interview, a single merit list will be created, and you will only be considered for posts in locations you have expressed a preference for. Appointments will be made in strict merit order in line with the set number of roles in each location.

Criminal Record Check

Applications received from candidates with a criminal record are considered fairly in accordance with the DBS Code of Practice and the Recruitment of ex-offenders Policy.

Reasonable Adjustments

We want to make sure no one is put at a disadvantage during our recruitment process. To assist you with this, we will reduce or remove any barriers where possible and provide additional support where appropriate.

If you need a change to be made so that you can make your application, you should:

• Contact the UBS Recruitment team via unitybusinessservicesrecruitmentresults@hmrc.gov.uk as soon as possible before the closing date to discuss your needs.

Complete the "Assistance required" section in the "Additional requirements" page of your application form to tell us what changes or help you might need further on in the recruitment process. For instance, you may need wheelchair access at interview, or if you're deaf, a Language Service Professional.

Important information for existing HMRC contractual homeworkers:

This role may be suitable for existing HMRC employees who are contractual homeworkers. Occasional attendance to the office will be required where there is a business need. Please consider the advertised office locations for this role when applying and only select locations from the 'location preferences' section that you can travel to.

Terms and Conditions

Customer facing roles in HMRC require the ability to converse at ease with members of the public and provide advice in accurate spoken English and/or Welsh where required. Where this is an essential requirement, this will be tested as part of the selection process.

HMRC has a presence in every region of the UK. For more information on where you might be working, review this information on our locations .

The Civil Service values honesty and integrity and expects all candidates to abide by these principles. The evidence you provide in your application must relate to your own experiences.

Any instances of plagiarism or other forms of cheating will be investigated and, if proven, the relevant application(s) will be withdrawn from the process.

Recording of interviews is prohibited unless explicit agreement is sought in line with the UK General Data Protection Regulations.

Questions relating to an individual application must be emailed as detailed later in this advert.

Applicants who are successful at interview will be, as part of pre-employment screening, subject to a check on the Internal Fraud Database (IFD). This check will provide information about employees who have been dismissed for fraud or dishonesty offences. This check also applies to employees who resign or otherwise leave before being dismissed for fraud or dishonesty had their employment continued. Any applicant's details held on the IFD will be refused employment.

A candidate is not eligible to apply for a role within the Civil Service if the application is made within a 5 year period following a dismissal for carrying out internal fraud against government.

New entrants will join on the minimum of the pay band.

Please note that, if you are applying for roles on a part-time basis, the salary agreed will be pro-rata, reflective of the working hours agreed within your contract.

If you experience accessibility problems with any attachments on this advert, please contact the email address in the 'Contact point for applicants' section.

Feedback will only be provided if you attend an interview or assessment.

Security
Successful candidates must undergo a criminal record check.

People working with government assets must complete baseline personnel security standard (opens in new window) checks.

Nationality requirements

This job is broadly open to the following groups:

• UK nationals
• nationals of the Republic of Ireland
• nationals of Commonwealth countries who have the right to work in the UK
• nationals of the EU, Switzerland, Norway, Iceland or Liechtenstein and family members of those nationalities with settled or pre-settled status under the European Union Settlement Scheme (EUSS) (opens in a new window)
• nationals of the EU, Switzerland, Norway, Iceland or Liechtenstein and family members of those nationalities who have made a valid application for settled or pre-settled status under the European Union Settlement Scheme (EUSS)
• individuals with limited leave to remain or indefinite leave to remain who were eligible to apply for EUSS on or before 31 December 2020
• Turkish nationals, and certain family members of Turkish nationals, who have accrued the right to work in the Civil Service

Further information on nationality requirements (opens in a new window)

Working for the Civil Service
The Civil Service Code (opens in a new window) sets out the standards of behaviour expected of civil servants.

We recruit by merit on the basis of fair and open competition, as outlined in the Civil Service Commission's recruitment principles (opens in a new window).

The Civil Service embraces diversity and promotes equal opportunities. As such, we run a Disability Confident Scheme (DCS) for candidates with disabilities who meet the minimum selection criteria.

The Civil Service also offers a Redeployment Interview Scheme to civil servants who are at risk of redundancy, and who meet the minimum requirements for the advertised vacancy.

Diversity and Inclusion
The Civil Service is committed to attract, retain and invest in talent wherever it is found. To learn more please see the Civil Service People Plan (opens in a new window) and the Civil Service Diversity and Inclusion Strategy (opens in a new window).

Apply and further information

This vacancy is part of the Great Place to Work for Veterans (opens in a new window) initiative.

Once this job has closed, the job advert will no longer be available. You may want to save a copy for your records.

Contact point for applicants

Job contact :

• Name : Neil Martin
• Email : neil.martin2@hmrc.gov.uk

Recruitment team

• Email : unitybusinessservicesrecruitmentresults@hmrc.gov.uk

Further information
Appointment to the Civil Service is governed by the Civil Service Commission's Recruitment Principles. You have the right to complain if you feel there has been a breach of the Recruitment Principles.
In the first instance, you should raise the matter directly via ubsrecruitmentcomplaints@hmrc.gov.uk. If you are not satisfied with the response, you may bring your complaint to the Commission. For further information on bringing a complaint to the Civil Service Commission please visit their website.

Attachments
Combined TC and OGD Pay - English Opens in new window (docx, 132kB) Combined TC and OGD Pay - Welsh Opens in new window (docx, 120kB)